In 1987, our company was founded in the belief that the only interior paints worth using were those with traditional oil formulations. While acknowledging that these finishes released odors and required overnight drying time between coats, we embraced a form of the “no pain, no gain” philosophy and accepted these inconveniences in exchange for the superior beauty and enhanced longevity which we believed could only be obtained by using traditional high-quality alkyd paints which dry slowly and emit odors. For the first eight years of operations, Fine Paints of Europe sold only traditional solventborne coatings.
In 1996, responding to requests from numerous clients who were demanding an odorless, quick-drying alternative to our solventborne oil finishes, we began to field-test state-of-the-art, waterborne formulations from the Netherlands; the best Europe had to offer. We were shocked to discover that the quality differential between premium domestic waterbornes and their finest Dutch counterparts was even greater than that which we had discovered in solventborne coatings.
Eurolux odorless acrylic paint now accounts for more than half of our total sales. This remarkable coating, easily applied by homeowner or professional, has been recognized as the perfect coating for an active lifestyle. Walls painted with Eurolux Matte are as scrubbable as gloss enamel and can reasonably be expected to yield ten to fifteen years of beauty, pleasure and service.