HOUSE PAINT
American homeowners face the daunting task of maintaining the painted exteriors of
structures that are subject to some of the most varied and punishing weather condition
in the world. Homes in our country endure combinations of conditions that include
extreme heat and cold, wide variations in humidity, intense ultraviolet light, airborne
pollutants, as well as rain, ice and snow.
Owners of American homes are further challenged by the broad range of wood species
and grades now being used for residential construction. Few homeowners are aware
of the wood variety or grade used to construct their homes. Painting methods and
materials which perform well on cedar, for example, are not necessarily appropriate
for mahogany or long-leaf pine. The wood species used most often on modern homes,
even costly ones, is inexpensive pine or spruce, short-lived varieties known to hold
exterior paint very poorly and to have a short life expectancy.
Finally, even those homes constructed of prime varieties of wood such as cedar and
mahogany will not hold paint properly if they are poorly constructed or painted
incorrectly the first time. In a competitive market place, American home builders
frequently take shortcuts during the construction phase that impact the appearance
and longevity of exterior paints for the life of the home. The most common example
of such short-sighted expediency is the failure of builders to back-prime siding and
trim before it is nailed in place. This cardinal rule has been ignored during the
construction of 97% of American homes built since 1960! (If you are planning to
construct a home we highly recommend that you insist that all wood be back-primed
with Oil or ECO Primer.)
Most homeowners select an exterior painting contractor on the basis of availability and
price, frequently rejecting out of hand a “high bid” which more likely includes proper
preparation, quality workmanship and the quality paints that the home requires.
Fine Paints of Europe does not import a paint capable of overcoming problems caused
by adverse weather, poor design, inferior materials and poor workmanship during the
construction phase or subsequent repainting. Such a miracle coating does not exist.
Fine Paints of Europe does, however, offer a range of high-quality, exterior painting
systems suitable for application to sound, properly-prepared exterior surfaces by
professional painters and informed homeowners. If your home has successfully held
paint in the past, you can expect that our house paints will beautify and protect your
home for many years. If your home has experienced exterior paint failure previously,
you may well experience similar problems in the future regardless of the type of paint
used. Please do not consider the use of our house paints unless you are committed to
doing a proper job and are aware of the factors which will determine the appearance
and durability of the application. Members of our professional staff are prepared to
assist you and your contractor in selecting the appropriate Fine Paints of Europe System
for you home, and to provide detailed guidance in preparation and application.
See Eurolux Housepaint.